GRAPHIC DESIGN

PAN!C ROOM

Warrior Nun Show Package

Illustration

VJ / Music WORK

Photography

Spotify

HERA

Light on me

Psycho

Drifting Away From Chaos

Auralee Mayfield is a designer based in NYC. Her inspirations include the electronic music scene in New York, as well as a mishmash of digital artists, graphic designers and photographers. She throws events across the city- oftentimes being the driving creative force behind these projects to connect artists and musicians in the city.You can find her on instagram @y2aura - available for graphic design, motion design, animation, and photography.Business email me at auralee.r.mayfield@gmail.com

view my resume

DEMO REEL 2024

VJ REEL 2023

currently in motion

Illustrations, creating visuals and VJing for musician friends, motion graphics, and designing PAN!C ROOM - a monthly event I organize with a team of friends.

SOCIAL MEDIA DESIGN

VJ Experiments

illustration and design

OUR instagram

PAN!C ROOM is a monthly event for underground music enthusiasts in the NYC area. The branding focuses on an electric combination of grungy y2k aesthetics and a collage of visuals that highlight our DJs and the people attending. I do video editing, social media design and branding, photography, and manage the social media schedule for PAN!C ROOM.

EVENT SHOWCASE - VOL 08

click images to enlarge.

DESIGNS for social media and print

Graphic design

Multimedia work including video editing, color grading, motion graphics (2D and 3D), banners, organic and paid social graphics, and more.My work is seen on the instagram, facebook, and twitter feeds of accounts like Hauser, Beetlejuice, Merrily We Roll Along, Marcin, Yo-Yo Ma, and Camelot.

OPEN THE JOY

Open The Joy is a toy company aiming to improve the lives of children suffering or recovering from illness, while also supporting their caregivers and families. I have had the honor of creating illustrations and designs for the packaging of their products coming soon and for their social media.

SONY MUSIC

SPOTCO

MUSIC EVENTS

Design work for local musicians and events.

PHOTOGRAPHY

Photography has been a love of mine since high school. It's a strong tool to communicate brand and feeling without overwhelming your audience.Click the images to enlarge.

Wanderer

A collaboration with a Hong Kong based composer, Lauryn Kurniawan. This black-and-white music video
works to capture the feeling of being lost in life, and the temptations one may encounter.

Direction: Lauryn Kurniawan, Auralee Mayfield, Concepting: Agatha Tiara (Rara) Christa, Animation: Auralee Mayfield, Fon Limsomwong

This music video is a collaboration with Hong Kong based composer Lauryn Kurniawan. This music video expresses the confusion and lost-feeling one might feel when faced with too many choices and temptations.The black-and-white graphic style juxtaposes the bright colors and highlights the confusion of the main character. These colorful signs and flowers can seem inviting at first, but prove to be overwhelming. The looped ending seals the character in a cycle, stuck as a lost wanderer.

storyboard

character storyboard

VJ Work

Since moving to New York I have worked in the music industry frequently. I've created visuals for local DJs and musicians - including stage visuals, social media designs, and poster designs.

DEMO REEL

POSTER DESIGNS - MUSIC EVENTS

click images to enlarge.

VJ LOOP commission - sangarang

PAN!C ROOM VOL.05 VISUALS

visuals for alys beach - digital graffiti event

touchdesigner visual for brand new person - tame impala

vj experiment for damn right by audrey nuna and dj snake

Light on me

Light On Me is a SCAD senior animation film about a broken and tossed lightbulb finding a new beauty in life, directed by Eunha Kim. Created 2D FX, motion design, and composited some scenes.

drifting away from chaos

My second senior project, Drifting Away From Chaos, is a collection of visuals surrounding a fashion collection by designer Xueying (Sharon) Rui.This collection expresses the chaos and the quiet of the COVID-19 pandemic. I experimented with the TouchDesigner program to create visuals that merge her collection with technology and nature.These tech-driven visuals express the rigidness of society while nature-like visuals express the chaos of the pandemic.

Imagery of fabric transformed into live visuals. Focused on their aesthetic connection to nature. Feedback loop + displacement + slope and ramp/look-up to generate a distorted image or mov file with selected colors.

Other Experiments with TouchDesigner

Audio visual experiment based on Tabber's look at : vampire mix. I created this while experimenting with noise nodes and how to get a certain response to audio frequencies.

Psycho

click images to enlarge.

Finishing up my film minor in Hong Kong was a great experience that resulted in this film 'Psycho'. A story of betrayal and the blindness of love. Unfortunately due to COVID19, the finished product was not a final cut but I was able to get these beautiful scenes as images.

***Auralee Mayfield : Co-script writer, co-director, and DOP ***
Gabriela Prias: Co-Director, Co-script writer
Mary Mcguire: Producer, Lighting
Ariel Daniel: AD, Casting, Styling
Yigi Fong: Styling, Prop Master
Micheal Rush: Professor

warrior nun show re-package

A repackage of Netflix original Warrior Nun. I chose this show because of its unique concept and creative beginnings - an original comic book series by Ben Dunn. I collaborated with Chris Rodriguez, a cinema 4D connoisseur who helped me bring the chaotic visuals to life.

Collaboration with Chris Rodriguez @_DaChris

By mixing a sense of renaissance art and chaotic graphic visuals, this concept juxtaposes the pristine beauty and subtle eeriness of catholic iconography with the outrageousness of the original comic that the show is based on. By cutting between shots of realistically rendered churches and religious figures, the concept will represent the tone of the show, being dramatic and suspenseful without taking itself too seriously.

Title Sequence and Show Package Compilation

Process / Research

Styleframes

cities

Cities - A compilation of cities in my life. nov 19 hong kong

Right before the pandemic, I was studying abroad in Hong Kong. This video I made before knowing that we would have to go back to America halfway through our stay. Even though I was there for a short time, I learned a lot about my view on the world and the world's view on me. Hong Kong made me fall in love with cities and all the calm craziness they offer.This is a compilation of all the cities in my life (Boston, Amsterdam, Savannah, Hong Kong) and the people with me. Featuring a song by one of my favorite producers, Code Kunst.

The devil may cry

A dark and grungy exploration done in After Effects and Cinema 4D of A Devil May Cry by Tabber.

Spotify Logo Resolve

This project is a fun and simple logo resolve for Spotify. I planned to have a colorful world revealed after the play button is clicked. Little 'planets' represent the different types of listeners.

Comotion design team

final frames - 2021

final frames - 2022

After dealing with returning from SCAD Hong Kong unexpectedly because of COVID-19, I applied for the COMOTION team in order to learn more about working in a team. In late 2020 I was selected to be apart of SCAD MOMELove's COMOTION design team.

Tasked with creating styleframes to fit into the Art Director Yuying Herr's unique style and vision for the title sequence. We had deadlines for the color comps as well as multiple version of the styleframes for the title sequence. I joined the design team again in 2021 to create styleframes for the 2022 title sequence.

Provided Storyboard - 2021

Process (sketch + color comp) 2021 + 2022

Hera

click images to enlarge illustrations.

HERA is a world named after it's main character Hera, a young girl on a journey to find herself and what happened to the long-lost women of Sofia. In the icy nation by the Northern Sea, Hera leaves her aloof father and brother to chase after her mother's footprints. She meets Lux along the way, another lost daughter of the icy tundra. Together, they discover more about their lost family members as well as themselves.Creating characters and stories is also a passion of mine, and I'd love to create a webtoon in the future.
I would not be pursuing the arts without the stories told to me when I was young, and I hope to create visuals that will inspire the next generation of artists.

Character Illustrations